Search Filters

Modified on Wed, 17 Jan at 9:13 PM

Search Filters for Company Records


Using B2B Intent search filters, you can make a shortlist of company records for a specific objective. Here is a list of all search filters, as well as their definitions:






Search Filter Definitions


Firmographics


Company

Name of company

Company Domain

Domain of company’s website

State

State of company headquarters

City

City of company headquarters

Country

Country of company headquarters

Postal Code

Postal/zip code of company headquarters

Employee Size

Bucketed employee ranges for company (useful for segmentation)

Revenue Size

Our proprietary estimated annual revenue range for company

Industry

Third tier of company's industry classification

See a complete list of possible values

Company Tags

List of company vertical descriptors. Typically more granular than industry classification

SIC Code

Two digit company SIC (Standard Industry Classification) codes

NAICS Code

Two digit company NAICS (North American Industry Classification System) codes

Intent


Product Name

Name of the product listing on Gartner Digital Markets sites, for which this company record is showing intent

Engagement

Metric that increases if company's user traffic in your subscribed categories increases

Product Awareness

Metric that increases if a company's user traffic on your product page or product comparison page increases

Purchase Intent

Metric that increases if a company's user traffic reflects a similar behavior to that of companies that fill out forms for products like yours.

Activity Summary


Viewed Profile

Flag whether or not this company viewed your profile

Compared Product

Flag whether or not this company compared your product to another

Category 1

The first most viewed category by this company

Category 2

The second most viewed category by this company

Category 3

The third most viewed category by this company

Category 1 Views

Number of views by this company for Category 1

Category 2 Views

Number of views by this company for Category 2

Category 3 Views

Number of views by this company for Category 3

Competitor 1

The first most viewed competitor by this company

Competitor 2

The second most viewed competitor by this company

Competitor 3

The third most viewed competitor by this company

Competitor 1 Views

Number of views by this company for Competitor 1

Competitor 2 Views

Number of views by this company for Competitor 2

Competitor 3 Views

Number of views by this company for Competitor 3

Last Session

Timestamp of the last session on Gartner Digital Markets sites from this company

Sites Visited

The specific Gartner Digital Markets sites visited by this company

Last Viewed On

The last Gartner Digital Markets site this company was seen on

Last Modified Intent

Timestamp of when the intent signals were last modified for this company

ID Fields


Id

Record ID

Company Id

Company ID

Product Id

Product ID



In order to provide the most accurate industry classifications, the SIC and NAICS codes of company records are adjusted over time as necessary.

For this reason, the industry classifications for company records may change unexpectedly. This can affect the count of company records shown in B2B Intent and its integrations, if industry filtering is being applied.



Search Filter Values Spreadsheet


Attached below is the full list of values for all search filters available in B2B Intent.


The search filter values list includes the range levels available for intent signals (e.g. Purchase Intent can be Very High, High, Medium, Low, and Very Low). It also includes all industry details available, such as SIC and NAICS code.

Was this article helpful?

That’s Great!

Thank you for your feedback

Sorry! We couldn't be helpful

Thank you for your feedback

Let us know how can we improve this article!

Select at least one of the reasons
CAPTCHA verification is required.

Feedback sent

We appreciate your effort and will try to fix the article